March 24 Special Event: TiE Institute Workshop- “Marketing for Startups”

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Join fellow TiE Arizona members and special guests at ASU SkySong on Tuesday, March 16 at 6:00 p.m. for a special TiE Institute workshop focused on Marketing for Startups. This TiE Arizona members-only event gives startup CEOs, founders and marketing specialists the opportunity to learn from two very experienced marketers and business-builders — Greg Head, CEO of New Avenue, and Robert Wallace, CEO of Katallaxy.

In this interactive workshop, Greg and Robert will cover topics such as startup marketing strategies, marketing tactics, launch lessons learned, and case study examples. Attendees will take away an understanding of the key elements of marketing strategy that drive successful tactical execution to create sustainable revenue growth.

  • Greg Head currently works with CEOs of emerging technology companies to develop and execute high-impact marketing and growth strategies. He has 20 years of experience in the software business with a track record of creating winning global brands, products, and sales organizations. He was involved in the CRM software industry for over 15 years in leadership positions with both ACT! and SalesLogix — from startup to acquisition in both companies.
  • Robert Wallace specializes in developing entrepreneurial marketing initiatives, consumer and business branding, and product marketing. He brings over a decade of start-up and client-side experience developing growth strategies, positioning companies, and bringing products to market. He’s been involved in a variety of industries, including Internet, software, business services, market research, e-commerce, and consumer goods.

EVENT DETAILS

Date: Wednesday, March 24, 2010
Time: 6:00 – 9:00 PM (Registration begins at 5:45 PM)
Location: ASU SkySong, 2nd Floor
1475 N Scottsdale Rd
Scottsdale , AZ 85257

Registration Information (TiE Members Only)

*** Please Be Advised – This event is TiE Arizona Member’s Only and attendance will be strictly capped at 40 people to ensure the most benefit for attendees. We recommend early online registration in order to reserve your seat for this TiE Institute workshop.

CONTACT TIE ARIZONA

Website: www.tieaz.org
Email: tiearizona@gmail.com
Twitter: @tieaz
Linkedin Group: TiE Arizona

Posted by TiE AZ on Wednesday, March 17, 2010 at 3:30 am 
Filed under Previous Events · Tagged with

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